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[ 01 // Profile ]

Karaj, Iran

Alireza Souran

Product Architect & Product Engineer

I turn ambiguous product ideas into shipped, usable software.

I work across product architecture, UX, implementation, release quality, and AI-native workflows—turning business intent into products that hold up in production.

View Selected WorkHow I Work

[ 02 // Selected Work & Ownership ]

[01]

MyLens

Primary Focus

An AI-native product for turning information and ideas into visual, narrated experiences.

My Role

Product Engineer

Selected Ownership
  • Shape product architecture and carry decisions across design and implementation.
  • Own UX, usability, and interface quality throughout product delivery.
  • Drive release readiness and production quality, including AI-native product workflows.
Mar 2023 – PresentVisitmylens.ai
[02]

Bedehit

Independent Product

A Persian-first product for shared expenses, personal debts, and clear settlements.

My Role

Product Architect & Engineer

Selected Ownership
  • Own the product architecture and end-to-end experience.
  • Design the shared-expense, debt, and settlement flows.
  • Carry a coherent product experience across web, Android, and Telegram.
Visitbedehit.ir
[03]

MasPhone

Independent Product

An independent product built around a focused, mobile-first product experience.

My Role

Product owner, experience designer, and builder.

Selected Ownership
  • Own product direction, experience design, and implementation.
  • Prioritize a dedicated, high-clarity mobile experience over desktop parity.
Visitmasphone.ir

[ 03 // How I Work ]

[P.01]

Own 0to1, not just the task

I connect product intent, UX, architecture, and implementation so decisions survive the full path from idea to production.

[P.02]

Design AI as a system, not a feature

I treat prompts, agents, workflows, failure modes, and human interaction as parts of one product system rather than isolated AI features.

[P.03]

Quality is part of the product

Usability, accessibility, performance, and release readiness are product decisions—not cleanup work left for the end.

[P.04]

Observe before you redesign

I prefer production behavior, user feedback, and real evidence over assumptions when deciding what should change next.

[ 04 // Background ]

  1. MyLens

    Product Engineer

    Expanded from frontend execution into broader ownership of product architecture, UX, release quality, and AI-native systems.

  2. Freelance

    Independent Product Builder

  3. DataMotto

    Frontend Engineer

  4. Virgool

    Frontend Engineer

[ 05 // Contact ]

Get in touch.

Happy to talk about product architecture, AI-native products, thoughtful software, or interesting things worth building.

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